Cruelty-free, but its owner isn't.
Leaping Bunny certified since 2022, owned by Estée Lauder Companies.
Does Aveda test on animals?
Not itself, but its owner does. Aveda is listed as cruelty-free, but Estée Lauder Companies tests on animals or sells where the law requires it. Regions on its listing: Africa & The Middle East, Asia, Australia & New Zealand, Europe, South & Central America, USA & Canada.
- Vegan
- varies by product
- Owner
- Estée Lauder Companies
who owns who
kinder swaps
sources
Cruelty-free
Cruelty Free International: Aveda in its Approved Brands directory (Leaping Bunny) · Estée Lauder Companies: its own animal testing policy
Vegan
No source found.
Owner
No source found.
Know of a source? Let me know.
where to look in the UK
Search for Aveda at: Boots · Superdrug · Sephora UK
These are plain search links. I earn nothing from them, and not every shop stocks every brand.
Last updated 9 September 2026, checked against the source directory that day. Spotted something out of date? Let me know.
Brand logo via Wikimedia Commons. Logos are trademarks of their owners.